When members encounter unprofessional behaviour within the industry, it's not only frustrating to have to navigate but can also be disappointing because it reflects poorly on the REALTOR^® brand; in other cases, it has the potential to damage their client's experience working with REALTORS^®.

Your phone rings, and it’s your Associate on the other end, they’ve just had a not-so-nice run-in with another REALTOR^®, and they’re looking for your guidance.

Does your marketing practice involve creating and sharing videos on social media? If you answered yes, you’ll want to read on.

In the fast-paced world of real estate, unexpected situations can throw you off balance. Have you ever been in one of these perplexing situations? 

REALTORS^® often hold the kaleidoscope of the real estate transaction in their hands. Guiding their clients through each lens that makes up the overall vision of their home purchase. Ensuring your clients experience the best version of this process is understanding how each real estate component reflects onto the next. 

Some members have been reporting listings that appear to be plotted incorrectly when the listing is input into the Pillar 9™ System. Aside from this information needing to be correct for the sake of data integrity, it also impacts how visible a listing is to potential buyers.

This week, we’re sharing tips from CREB^® Member Practice on reporting of conditional and unconditional sales.

This week, we’re sharing tips from CREB® Member Practice on properly working with your unlicensed assistant. 

With inventory continually low, you’ll likely find yourself in a multiple-offer situation. It might even feel like the multiple-offer mayhem hasn’t given REALTORS^® a break since members first started to see the trend in 2021. These situations can be stressful for everyone involved, and it’s one of those stand-out situations when REALTORS^® get to show their worth as they help clients negotiate multiple offers.

With many consumers finding success using Airbnb and VRBO platforms, it’s possible to see this as more than a trend. It’s become a preference for ownership. You may have buyers seeking properties with these capabilities and sellers wanting to highlight these features.

Few things are more annoying than having a 400-square-foot condo show up in your client’s search for 10+ acres of land. Fortunately, as a listing agent, you can help your fellow REALTORS^® by double-checking that the lot size has been left blank on your conventional condo listings.

Lead generation is a big part of our member’s business plan; whether through referrals, sign calls or tech tools, inquiries from new clients should go through a vetting process. This not only helps meet client needs and manage your time and resources effectively, but it can also keep you safe.