As part of our ongoing commitment to support and empower our members, CREB^®'s board of directors and staff leadership team conducted our annual review and refresh of the 2023 to 2025 Strategic Plan in May.

We reassessed our environment and realigned our priorities to ensure we remain optimized and responsive in our ever-evolving industry.  

The resulting updates to the plan emphasize our dedication to enhancing, promoting, and preserving the products, services and support that matter most to CREB^® members. 

Building on strengths 

The refreshed strategic plan builds on our organizational strengths and core capabilities. Our mission and vision statements reflect this updated focus and direction: 

Our mission: To be the essential support resource for a diverse community of CREB^® members. 

Our vision: CREB^® is a community of passionate, prosperous professionals adapting to industry changes and setting the standard for excellence in real estate. 

We encourage all members to review the full strategic plan or the one-page consolidated edition to understand how these updates will impact and support your work.  

If you have any questions or need further information, please get in touch with CREB^® President & CEO Alan Tennant, or CREB^® Board of Directors Chair Christian Twomey. 

Together, we are committed to navigating the challenges and opportunities ahead, ensuring that CREB^® remains a pillar of support and excellence for all its members.